About Us
Meet Mikaela
Founder
Mikaela is a proud mom of two with a passion for reading and an even bigger passion for helping authors shine. While she’s an admitted Noah Riley stan, Mikaela is all about spreading the love for book boyfriends (and girlfriends) across genres. Her mission is to help her clients reach their full potential through social media.
Mikaela first grew a successful Bookstagram and now leads an engaging community on TikTok. With a sharp eye for content that resonates, she’s built a reputation for driving social media success. Backed by a dedicated team, Mikaela brings a strong work ethic and a personalized approach to every project.
At Chasing Book Boys PR, we understand how much authors invest in their stories. That’s why we’re committed to putting you and your book first—and continuing to market your work even when you’re ready for a break.
Interested in working together?
ARC & ALC Distribution
Oversight and enhancement of existing ARC signups, including team development, ARC and ALC distribution, and promotional materials.
Influencer Marketing
Strategic marketing initiatives for each release, including PR kit development and distribution, scheduling social media live sessions, and coordinating other social media features, such as TikTok ads and other paid promo.
Social Media Strategy
In-depth analysis to identify and curate impactful social media content, including design and aesthetics, tailored for both new releases and backlist titles.
Graphic and Merch Design
Our in-house designers created designs to fit your branding from teasers to ads, to social media posts and PR. We can also help design swag.
Branding & Design
Branding is one of the most important and effective tool for authors. We can help you develop new branding or take existing branding to help you make decisions on covers, blurbs, social media, and PR.
Additional Services
Business Management, Alpha/Beta Reading, Social Media Management, PA assistance, Author Newsletters, Backlist Management, Release Parties, and more.