“Mikaela excels at what she does. Her work ethic is unparalleled and she has her finger on the pulse of the industry. I couldn’t do this without her.”
“Mikaela is amazing to work with. Always extremely communicative, professional and is a marketing master! She’ll take the goals you have for your book and exceed them. I can’t recommend her enough.”
“Mikaela has transformed my author career with her insight and experience. She hustles, listens, and pushes and I honestly don’t know what I’d do without her. She is the best teammate and cheerleader. There is no future where I release a book without her.”
Oversight and enhancement of existing ARC signups, including team development, ARC and ALC distribution, and promotional materials.
Strategic marketing initiatives for each release, including PR kit development and distribution, scheduling social media live sessions, and coordinating other social media features, such as TikTok ads and other paid promo.
In-depth analysis to identify and curate impactful social media content, including design and aesthetics, tailored for both new releases and backlist titles.